This was by far my smallest brief, which
intentionally I thought was going to be quite a substantial one but as the
module went on I realized that other briefs were stronger so this became more
of a playful brief for me to look forward to in the future. I worked on this brief possibly in the most
sporadic way, I started work on it and then stopped and then started again and
then stopped. This did mean I had an array of different ideas to take on and
develop, but non of them really encompassed what I wanted. Immediately I
realized that I wanted to set myself my own restrictions for this brief, using
the text and the content to drive the restrictions. EG, 21 page publication
because it’s 21 people that are in the final restaurant scene. Taking elements
from the content made my publication all about it, which I think was good
because I did want to reflect the content on the page.
This was by far the most efficient brief that I have done throughout this
module. This was because I had a purpose, a clear direction and a focus on what
I needed to produce and when. I’ve found when im handed these impending
deadlines I have the drive to push my designs and concepts. Although I had
already come up with a frame of what I wanted to produce, I think that without
the workshop I would still have floundered around for a while.
Out of all the briefs this has to be my
favorite, purely because the simplicity of it, it was all about layout and
content and all digitally printed so I didn’t need to worry about processes or
didn’t styles I was going to use or formats etc. Once I had the main idea I
just ran with it and pushed it. I also got another opportunity to work with
stock, by the time I tackled this brief I had an understanding of what stocks
were good, why I wanted them and the sort of weights that worked. So I made a
point of picking out the right stock to print on. Although I had to mock up the
deliverables on standard stock from college, because I couldn’t afford to buy
in the stock from GFSmith. I learnt more about layout and publication style
with this brief, through the research I’ve done and through the application of
it, these are skills that I will bring into my FMP, and I defiantly want to try
and do a similar brief to this in the future, purely because I had so much fun
with it. It kept me creatively focused and inspired, which at the time I really
needed.
ISTD Boards
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